I designed a series of promotional content for the holiday-themed event "Winter Wonderland at Warehouse 109." The first two graphics were created for social media marketing purposes, the third is a 2 ft by 6 ft banner printed and displayed at the venue leading up to the event, and the fourth is a photo frame for pictures with Santa during the event (to be used by Little House Picture Booth, Warehouse 109's collaborating vendor for the event). All of these graphics were created using Adobe Illustrator.

Main icon graphic for social media- intended to be heavy in imagery and light in text to grab our audience's attention and provide them with a few of the important details about the event.

Infographic for social media- intended to accompany the first social media graphic (within the same post), but provide our audience with more specific information about the event. It features Polaroid photo frames because the primary purpose of the event is taking pictures with Santa.

Printed banner design

Photo frame for printing photos with Santa

These designs evolved greatly throughout their creation process. The initial concept (as shown below) was designed with Santa in a Sleigh, until my team suggested having Santa on a scooter with presents stacked on the back. Warehouse 109 is known for their vintage scooters and motorcycles, so this new concept was a better representation of the venue. The red Vespa that Santa is riding in the final designs is one of the popular vehicles on display at Warehouse 109.